Or did they just lie to us!
How often have you used a customer service software program; an automatic telephone system; an automated warehousing program or customer service website to be driven to total distraction? Seems the bigger the service the worse it gets?
The impacts of having outsourced our marketing technology globally has cost us highly over the last two decades.
Australia has always been a world leader in technology, however we shot ourselves in the foot by going cheap, giving our precious tech to countries that were not ready, and in so doing our lucrative technical houses were phased out.
An Era of Greater Inefficiency?
Thanks to Covid 19, we now have the opportunity to bring it all back to Australia, and start growing the hair on our heads again.
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